
Serena Vienne--Celebrating the glory of women
A visionary jewelry designer inspired by the baroque pearl’s raw, untamed allure, Serena transforms nature’s imperfect masterpieces into wearable narratives—"personal emblems" that celebrate the beauty of being unapologetically you. Her designs eschew uniformity, embracing each pearl’s unique contours, asymmetrical luster, and organic textures, which she frames with meticulously handcrafted metalwork—think delicate filigree or bold, modernist motifs—that echo the pearl’s own story of creation. Every piece is a testament to individuality: no two baroque pearls are alike, just as no two wearers share the same journey.
Serena’s philosophy is rooted in craftsmanship with purpose: ethically sourced freshwater pearls, conflict-free metals, and artisanal techniques that honor both the earth and the artisans behind them. Her work bridges eras—channeling the opulence of Renaissance pearl lore while speaking to the modern woman’s desire for meaning and everyday empowerment. From gracing the ballrooms of Gossip Girl to becoming the iconic "C" necklace in The Carrie Diaries (a symbol of self-discovery for Carrie Bradshaw), her designs have also adorned stars like Ariana Grande, who wears them to blend red-carpet glamour with personal authenticity.
For Serena, baroque pearls are more than jewels—they are rebellious whispers of self-expression. Their irregular edges? A rejection of conformity. Their iridescent glow? A mirror to the soul. Wear a Serena Vienne piece, and let nature’s most unconventional gem become your signature: a reminder that true beauty lies not in perfection, but in the courage to wear your story—unpolished, unfiltered, uniquely yours.